Social media marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic. This involves publishing great content on your social media profiles, listening to and engaging your followers, analyzing your results, and running social media advertisements. Social media marketing first started with publishing. Businesses were sharing their content on social media to generate traffic to their websites and, hopefully, sales. But social media has matured far beyond being just a place to broadcast content.
The major social media platforms (at the moment) are Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and Snapchat.
There are also a range of social media management tools that help businesses to get the most out of the social media platforms listed above.
The scope of social media is wide, as it helps businesses to directly engage with needs and wants of clients and customers with ease via mobile channels. One of the biggest benefits of social media for business is using it to increase your website traffic. Not only does social media help you direct people to your website but also it helps to increase your sales and engagements.
We are Connecting you with the Digital life via social media. Think, explore, meet customers and clients with the aid of awareness created by hashtags.
Nowadays, businesses use social media in a myriad of different ways. For example, a business that is concerned about what people are saying about its brand would monitor social media conversations and respond to relevant mentions (social media listening and engagement). A business that wants to understand how it’s performing on social media would analyze its reach, engagement, and sales on social media with an analytics tool (social media analytics). A business that wants to reach a specific set of audience at scale would run highly-targeted social media ads (social media advertising).
Work With a Professional Social Media Marketing Agency
When you partner with Niospace, you’ll gain an expert social media team with over 7 years of experience in the digital marketing industry. We’ll leverage a variety of powerful social media marketing tools and analytical data to develop a custom approach to your social media efforts that suits your brand and goals. In addition to our social media marketing services, we’re also a leading provider of SEO, PPC advertising, and other essential digital marketing strategies. Our ability to develop a cohesive plan across all of your business’s digital channels is what sets us apart from competing social media marketing companies.
Social Media Research
From demographic research to understand your audience to keyword research to better target it, we have the skills, tools, and experience needed to arm your social media campaign with data-driven strategies.
Social Media Ad Creation
From creating graphics and design elements to writing ad copy, every aspect of your social media ad creation will be handled by an expert. This allows us to handle every facet of your ad creation with impeccable attention to detail.
Monthly Detailed Reporting
Each month, we’ll provide your team with a detailed social media report to help you evaluate our success. We also report on what we’ve accomplished and what progress we’re seeing as a result of those accomplishments.